Read our marketing technology insights

Marketo-Engagement-Programs-Optimisation
2 MIN read

Building and Maintaining Effective Engagement Programs in Marketo Engage

Find out how to optimise your Marketo engagement programs for maximum ROI

Alba Clerigues

28/2/2024

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Marketo Predictive Content Tips
5 MIN read

Your guide to launching Predictive Content in Marketo Engage

What is predictive content in Marketo Engage, and how can you make the most of it?

James T Fletcher

15/2/2024

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4 MIN read

Are you ready for Google & Yahoo’s new email authentication requirements?

What changes are coming to Google and Yahoo's email authentication policies, and how can you prepare for them?

Mark Hill

31/1/2024

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Marketo Sales insight
6 MIN read

5 Marketo Sales Insight use cases to improve your sales and marketing alignment

Learn how to use Marketo Sales Insight to improve alignment between your sales and marketing teams.

Joe Philip

10/1/2024

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Marketo User Challenges
6 MIN read

What Marketo challenges are users tackling in 2024?

What Marketo challenges are users tackling in 2024? We sent out a survey to the community, and share the answers in this...

Helen Elmes

5/1/2024

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GIF's Best practice Marketo
4 MIN read

What’s best practice when using GIFs in Marketo email?

Recently, we’ve been noticing more clients asking about best practices for using GIFs in Marketo emails. Here are our best practices!

Adam Kemlo

19/12/2023

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Two screens being looked at by a team. One screen has a screenshot of Marketo snippets, the other shows Marketo's design studio with global assets.
6 MIN read

What are global assets in Marketo and when should you use them?

Global vs local assets in Marketo: what are they, when should you use them, and how do you get started? This blog...

Paddy Cumiskey

12/12/2023

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Illustrated graphic showing abstract files moving from one screen to another.
3 MIN read

Marketo deduplication: automated and always-on

Data deduplication is the process of eliminating excessive copies of data, in many cases email addresses, names and other details. On average,...

James T Fletcher

5/12/2023

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Marketo trends 2023: top downloads
3 MIN read

What have your peers in the Marketo Engage world been reading in 2023?

Gain valuable insights and stay ahead in the Marketo Engage world by exploring the top themes and resources of 2023.

Helen Elmes

30/11/2023

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Marketo email templates
2 MIN read

Marketo email templates: the ultimate timesaver

Want to save time in Marketo Engage? Our tip – use Marketo email templates. Emailing your content from Marketo is a must...

Adam Kemlo

28/11/2023

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Andrea at MOpsApalooza 2023
4 MIN read

Achieving Marketing Operations Excellence: 6 Insights from MOpsApalooza 2023

Andrea Arevalo shares her insights from MOpsApalooza 2023 - read to find out what we're most excited about!

Andrea Arévalo

27/11/2023

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4 MIN read

Unlocking the Full Potential of Marketo Engage: Key Insights from 96 Audits

We analyse the data from 96 Marketo Engage audits conducted by our team of expert Marketo consultants, and share the results.

James T Fletcher

2/11/2023

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