Data deduplication is the process of eliminating excessive copies of data, in many cases email addresses, names and other details. On average, 25% of all records within Marketo Engage are duplicates!
However, removing duplicate records manually in Marketo Engage is no easy feat. It can be a tedious, manual job – removing contact by contact, week after week. Read on to learn more about automated Marketo deduplication.
The limitations and headaches for Marketo users led us to build our own always-on deduplication service.
Managed deduplication replaces the manual process of merging individual duplicate records with an automated, always-on solution that uses match criteria defined by you on a recurring schedule; one-time, daily, weekly, monthly or custom to find and remove duplicates.
The good news: we can do this all for you!
So how does this look in practice? Our approach to setting up the service is:
You will then receive monthly reporting on your overall database health, and support to make sure your database is achieving the Adobe customer success benchmark of 80% marketable database or more!
Sound interesting? Let one of our experts show you how it works, answer your questions and set up any onboarding.
Achieve accuracy, save on fees and get back on the right foot with communications; get in touch with our experts to discuss this automated marketo deduplication service and the benefits it can offer your company.