Getting nurturing right: a Marketo success story
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Delivering the right messages at the right time, in a consistent voice, is now more crucial than ever. Discover the power of lead nurturing – a way to build trust with your prospects and customers throughout their journey with your brand.
In this webinar, we’ll share insights and success stories on the topic of lead nurturing in Marketo, including the fantastic achievements of IMG Academy and Pepperdata with their lead nurturing programs.
In 45 minutes we will cover:
- What is lead nurturing and why is it important?
- How do you get it to work?
- Examples of successful lead nurturing programs from IMG Academy and Pepperdata
Get answers to your questions. Get more from your Marketo.
Speakers:
Nathan Horan
Head of Consulting at JTF Marketing
Yamilette Brunswick
Email Marketing & Copywriting Strategist at IMG Academy
Arlene Boyd
Director of Marketing at Pepperdata