Managing your Marketo Engage database hygiene
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Not getting the results you expect from your marketing campaigns? It’s time to address the hidden culprit: poor quality data.
In this webinar, Paddy and Chris will explain how clean data can revolutionise your marketing strategy and boost your ROI like never before!
Learn how to cleanse your database and save yourself a big chunk of the licence fee, and leave with the knowledge to push out higher performing campaigns to a much more targeted data set.
In 30 minutes, we will cover:
- Why poor quality data prevents you from seeing your marketing successes
- How dirty data in your database bloats your Marketo licence fee
- Examples of Marketo Engage rules to remove unnecessary data from your database
- Using data hygiene reporting to monitor database health
- How to clean up duplicated data quickly and easily
Get answers to your questions. Get more from your Marketo.
Speakers:
Paddy Cumiskey
Marketo Certified Expert
Chris Smith
Business Development Manager