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Unlock the full value of Marketo Engage Interactive Webinars
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Unlock the full value of Marketo Engage Interactive Webinars

Say goodbye to disconnected webinar platforms and hello to a seamless, data-driven experience with Marketo Engage Interactive Webinars.

Shane O'Meara

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25/6/2025

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Boost your Marketo Campaign Performance, Email Deliverability, and Outsmart the Competition
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Boost your Marketo Campaign Performance, Email Deliverability, and Outsmart the Competition

Join JTF and our partner Oktopost for an expert-led session packed with practical hacks, email deliverability and best practices.

Shane O'Meara

View all posts by Shane O'Meara

25/6/2025

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Marketo Engage Webinars: Hacks for Boosting Engagement & Pipeline
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Marketo Engage Webinars: Hacks for Boosting Engagement & Pipeline

Learn how to get more from Adobe Marketo Engage Interactive Webinars with this practical guide. Packed with expert tips, setup hacks, and conversion strategies, it’s ideal for marketing ops teams looking to optimise webinar performance and drive pipeline. Includes insights on access, layouts, registration, engagement, and reporting.

James T Fletcher

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16/6/2025

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JTF appoints Arjen Segers as Chief Strategy Officer
3 MIN read

JTF appoints Arjen Segers as Chief Strategy Officer

We’re delighted to welcome Arjen Segers to JTF Marketing as our new Chief Strategy Officer, further strengthening our leadership team as we...

James T Fletcher

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5/6/2025

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Why Marketing Qualified Buying Groups are the future of B2B Marketing
5 MIN read

Why Marketing Qualified Buying Groups are the future of B2B Marketing

TL;DR: If your B2B marketing team is still focused on individual MQLs, it’s time to rethink. Marketing Qualified Buying Groups (MQBGs) offer...

Charlie Oakham

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2/6/2025

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Build High-Impact Campaigns with the New Marketo Email Designer
4 MIN read

Build High-Impact Campaigns with the New Marketo Email Designer

Adobe’s new Email Designer for Marketo delivers the flexibility, efficiency, and control that B2B marketing teams need to build high-performing campaigns at...

Anna-Liisa Goshawk

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23/5/2025

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The Revenue-Driven Marketing Leader
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The Revenue-Driven Marketing Leader

In this webinar, JTF unpacks how forward-thinking CMOs are leading this transformation—from evolving their role in the C-suite to navigating the shift from lead-based marketing to orchestrating buying group journeys through Adobe’s Advanced Journey Optimizer (AJO) B2B Edition.

Harish Gupta

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9/5/2025

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Master AI Essentials in B2B Marketing: People, Process & Procurement
5 MIN read

Master AI Essentials in B2B Marketing: People, Process & Procurement

AI promises transformational benefits for B2B marketing, yet many teams struggle with adoption. Successfully integrating AI into your operations doesn’t just depend...

Anna-Liisa Goshawk

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5/5/2025

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Marketo Hacks for Campaign Performance
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Marketo Hacks for Campaign Performance

Get practical Marketo Engage tips to improve campaign performance. Fix data issues, boost engagement, and track ROI with confidence—no extra tools needed. Download the guide and start driving better results today.

Anna-Liisa Goshawk

View all posts by Anna-Liisa Goshawk

28/4/2025

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