Exciting transformations are underway at JTF! We’ve evolved our approach to better support B2B marketers in navigating the ever-changing world of marketing technology. By refining and expanding our services, we are future-proofing and empowering our clients to optimize their tech stacks, streamline marketing operations, and drive measurable business impact.
Our mission is unwavering – help organizations harness Adobe marketing technology for smarter, more effective marketing, and position marketing and sales teams for long-term success.
In today’s B2B landscape, marketing leaders face increasing pressure to prove the performance and value of their efforts. Too often, underwhelming results are blamed on the technology itself, rather than on inefficient processes or a lack of in-house expertise. Meanwhile, attrition of skilled Marketo professionals further compounds these challenges, leaving teams struggling to make their systems work effectively.
The result? Clunky workarounds, disjointed processes, and a marketing function that struggles to maintain credibility within the business. A lack of alignment between sales and marketing, combined with an underutilized or poorly integrated tech stack, only exacerbates the problem.
Unlocking your marketing potential
At JTF, we help marketing teams take control of their B2B marketing technology, ensuring they maximize the value of their Marketo investment. Our expertise lies in:
- Optimizing Marketo for business impact – We understand its full capabilities and know how to apply them effectively to your organization.
- Refining and evolving your marketing tech stack – We help identify the right tools, verify their effectiveness, and ensure they evolve alongside your business needs.
- Connecting marketing performance to business objectives – We equip teams with the ability to measure and communicate marketing’s true impact, proving ROI and translating data into compelling narratives.
Powering revenue growth with smarter marketing technology
JTF is more than just a consultancy—we’re a strategic partner in marketing technology innovation. We help organizations unlock greater revenue potential through AI-powered solutions, managed services, and automation strategies that give them a competitive edge.
With a relentless focus on driving business impact, we ensure that our clients don’t just adapt to change—they lead it.
The key to B2B revenue growth starts here.
Want to find out more?