READINESS

READINESS ASSESSMENT PROGRAMME

Readiness Implementation Maturity ROI & Reporting
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The most common problem we see with marketing automation is poorly handled marketing automation implementation. Configuration is only part of the implementation process, but training is the part that gives results.

Why should you implement an Marketing Automation tool?

Switching from an email service provider (ESP) to a marketing automation platform (MAP) is a big jump for even the most savvy marketer – without understanding why they should adopt a MAP, and without the right level of guidance your marketing automation implementation could be a disaster!

Most marketing automation training is an intensive one-size-fits-all brain dump, which isn’t tailored or focused on your business at all – i.e. you’re not doing anything that helps you execute your first campaign, rather just understand the tool. So unlock the power in the early days, and don’t get up sold generic consultancy or training from your software provider.

Why let us implement?

  • Fully managed set-up and configuration – we’ve been responsible for a number of large and small marketing automation implementations – and guess what, we’re pretty good at them.
  • Live in less than 45 days – MAPs aren’t that complex to implement, if you know how, we’ll get you up and running in less than 45 days making sure you’ve progress updates along the way.
  • Avoid all the pitfalls – having managed dozens of implementations (and rescued a few), we know where implementations go wrong, and we’ll make sure you don’t do them.
  • Personalised to your business – we’ll make sure you have everything in place to get you up and running, including best practice campaign example, role specific training and on-hand guidance.
  • More cost-effective – with our marketing automation implementations, your staff get more time with certified experts which allows you to ensure the best practice is implemented from day one!
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