Category: Attribution

Everything you need to know about Marketo Engage forms

Here's how to use Marketo forms to maximise the data you collect on your leads, whilst making it simple for them to engage.

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Marketo forms – your questions

Forms: easy to learn, hard to master. See if we've covered any of your burning questions on using them better in this quick Q&A.

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Join our Marketing Leaders Series roundtable in London!

Are you ready to start demonstrating the financial impact of your marketing team’s innovative efforts and hard work? Join us at our Marketing Leaders Series Breakfast roundtable in London!   We know that the boardroom is not always a welcoming...

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Marketing Attribution: What It Is, How It Works—And What It Can Do For You

Marketing attribution is a way of discovering which touchpoints your customers interact with before purchasing. Each interaction is a tap on a touchpoint—if you know exactly where these taps happen, you´ll see a better picture of how customers get...

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